Welcome to THE RIVER

KRVR-FM is a truly independent, locally owned & operated radio station, based in Modesto, serving California's Northern San Joaquin Valley.  This Central Valley region is one of America's biggest agriculture producing regions, and boasts the world's largest winery, E. & J. Gallo Winery.  This Modesto based winery produces about one quarter of the wine consumed worldwide, and has won countless awards for their very popular wines.

The River has been playing Smooth Jazz 24 hours a day since we signed on, January 1, 1995, making it one of the longest running Smooth Jazz stations in the country.  Smooth Jazz features Contemporary Jazz artists like Dave Koz, Chris Botti, George Benson, Pat Metheny, Larry Carlton, Brian Culbertson, Peter White, Boney James,  combined with a variety of vocals that are hip, soulful and jazzy, from artists like Van Morrison, Steely Dan, Michael Buble, Aaron Neville, Norah Jones, Boz Scaggs, John Mayer, Sade, Michael McDonald, and even classics by Ella Fitzgerald and Frank Sinatra!

  KRVR-FM, transmits from our broadcast tower high in the Sierra Foothills, above the town of Copperopolis, and can be heard throughout the counties of Stanislaus, San Joaquin, Calaveras and Tuolumne.  "The River Area" includes the section of the Central Valley stretching from south of Sacramento to north of Fresno, the Delta Region, parts of the East Bay Area, and the historic Mother Lode gold country.  KRVR serves the 2 Arbitron rated markets of Modesto and Stockton, an area with a population of about 1 million.  The River also flows around the world 24 hours a day online here at KRVR.com.

Our locally programmed Smooth Jazz format  has been nominated several times by national trade publications including Radio & Records and The Gavin Report for Smooth Jazz Station of The Year, and for Music Director of The Year.

The River was awarded Radio & Records 2006 Industry Achievement Award:

Smooth Jazz Station of The Year!